2023 Exceptional Public Awareness – Media Award

KelownaNow Wins ALS Society of BC Award for Exceptional Public Awareness

Recipient of the 2023 ALS Society of BC Exceptional Public Awareness – Media Award
– Jim Csek, Founder, COO & CFO of Csek Creative from KelownaNow, Okanagan.

RICHMOND, British Columbia – The purpose of this award is to evaluate and recognize exceptional programs that aimed to educate and increase public awareness of ALS during the previous 12 months.  Public awareness activities may include liaisons with the media, co-coordinating public awareness displays and speaking to the public or other organizations about ALS.

KelownaNow is the fastest growing media outlet in the Central Okanagan. To support June ALS Awareness Month, KelownaNow provided editorial coverage pre and post of the Move to Cure ALS – Kelowna; BC Lights up in purple to support people living with ALS campaign; PGA of BC Golfathon for ALS and the June 2nd Lou Gehrig Nooner at the Nat.

“We are profoundly honored to receive this award from the ALS Society of BC on behalf of our entire team. This recognition not only underscores our media platform’s dedication to fostering a stronger community but also highlights our commitment to disseminating vital information. We believe that organizations like the ALS Society of BC are the cornerstone of a robust and healthy community, deserving of both media attention and unwavering support. Our partnership with the ALS Society is a testament to our shared vision of creating a more informed and supportive society for all.” said Jim Csek, Founder, COO & CFO of Csek Creative from KelownaNow.

“Having a media partner in Kelowna helps the ALS Society of BC to raise awareness throughout the Okanagan. KelownaNow’s extensive market reach has increased support for ALS BC events taking place in the Okanagan and throughout BC.” said Wendy Toyer, Executive Director of the ALS Society of BC. 

Jim Csek’s award was presented at a “Celebration of Volunteerism and Service” ceremony hosted by the ALS Society of BC on Tuesday, April 9^th, 2024, in Richmond, BC.

Download logos and a high-resolution photo of the award recipient here.

About ALS BC: The Amyotrophic Lateral Sclerosis Society of British Columbia (ALS BC) was founded in 1981 by Dr. Andrew Eisen, ALS patients and family members to meet the physical and emotional needs of people living with ALS and their caregivers. Our mission is to cure ALS through funding research, while advocating for and supporting people living with ALS. 

About ALS: Amyotrophic Lateral Sclerosis (ALS), also referred to as Lou Gehrig’s Disease, is a fatal neurodegenerative disorder that affects the person’s motor neurons that carry messages to the muscles resulting in weakness and wasting in arms, legs, mouth, throat and elsewhere. Typically, the person is immobilized within two to five years of the initial diagnosis. There is no known cause or cure yet, but there is hope through the ALS Society of BC.

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