2023 Exceptional Advocacy Award – Michelle McGregor

Resilience and Courage: Michelle McGregor Honoured
with Exceptional Advocacy Award

Recipient of the 2023 ALS Society of BC Exceptional Advocacy Award
– Michelle McGregor from Prince George, BC.

RICHMOND, British Columbia – The purpose of this award is to recognize an exceptional advocacy initiative that sought to improve quality of life for a person or persons with ALS during the previous 12 months.  This award recognizes; individual advocacy on behalf of a person affected by ALS and/or an initiative that changes public policy to the benefit of people affected by ALS

Michelle McGregor traveled to Vancouver from Prince George to be interviewed in the Global Morning News feature which was part of the October Multimedia campaign for PROJECT HOPE. After returning to Prince George a second interview was held to add to her story. Filming took place at her home and workplace. Michelle is a member of the ALS BC Advocacy Committee and the Living with ALS Kelowna Support Group.

“I am so honored to be given this award, Advocacy has been part of me for most of my life. When I was diagnosed with ALS, it made sense to advocate for PROJECT HOPE. Finding a cure for ALS is very important to me. I want to thank the ALS Society for all the help they have given me. Without them it would be very hard for me. PROJECT HOPE needs the support from the community, government and so on to keep operating. I would also thank anyone who’s already given any to PROJECT HOPE.” said Michelle McGregor.

“Michelle’s courage to share her journey living with ALS is inspirational. She communicated in the Global BC News interview using an App on her iPhone as ALS has taken her voice. Michelle’s resilience living with ALS is remarkable. She never gives up. She makes every effort to participate at advocacy committee meetings and the Kelowna Living with ALS Support Group. Congratulations on a well-deserved award.” said Wendy Toyer, Executive Director of the ALS Society of BC. 

Michelle McGregor’s award was presented at a “Celebration of Volunteerism and Service” ceremony hosted by the ALS Society of BC on Tuesday, April 9^th, 2024, in Richmond, BC.

Download logos and a high-resolution photo of the award recipient here.

About ALS BC: The Amyotrophic Lateral Sclerosis Society of British Columbia (ALS BC) was founded in 1981 by Dr. Andrew Eisen, ALS patients and family members to meet the physical and emotional needs of people living with ALS and their caregivers. Our mission is to cure ALS through funding research, while advocating for and supporting people living with ALS. 

About ALS: Amyotrophic Lateral Sclerosis (ALS), also referred to as Lou Gehrig’s Disease, is a fatal neurodegenerative disorder that affects the person’s motor neurons that carry messages to the muscles resulting in weakness and wasting in arms, legs, mouth, throat and elsewhere. Typically, the person is immobilized within two to five years of the initial diagnosis. There is no known cause or cure yet, but there is hope through the ALS Society of BC.

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